About Gold
Gold is the world's most ancient and coveted metal. It has always represented wealth and power. The earliest known gold jewelry came from the Sumer civilization around 3000 BC, in an area that we now know as southern Iraq. Other ancient masterpieces were created...
Finding The Right Shape
When most people think of diamonds, what comes to mind is the modern round brilliant cut - and with good reason. Many experts consider this the "ideal" shape for a diamond because it maximizes a stone's sparkle. According to the Diamond Promotion Service,...
Understanding Diamonds
How To Select The Right Diamond We have put together our wealth of knowledge on diamonds to help answer many of our customer’s questions. Educating yourself on the basics of diamond purchasing can help ease the possibly overwhelming and frustrating buying process....
Understanding Diamond Cut
The Key To A Diamond's Brilliance Like most gemstones, diamonds require cutting and polishing. The skill of a diamond cutter is required to unlock the extraordinary and unique beauty of a diamond. Many gemologists believe this is the most important - though most...
Understanding Diamond Color
Diamonds come in every color of the rainbow. The body color of a white diamond can range from colorless to light yellow. As one of The Four "C"s of judging diamond quality, color refers to the presence or absence of color in white diamonds. As a rule, the whiter the...
Understanding Diamond Clarity
Clarity, one of The Four "C"s of judging diamond quality, refers to the presence of surface or internal flaws within a diamond caused during its formation or the cutting process. Diamond Blemishes When the marks occur on the surface, they are known as blemishes. The...